Ingrid Purcell

Chief Experience Officer / ME


Ingrid joined ME in 2014 as the Brand and Digital Director and was appointed to the ME Executive team in August 2017 as the Chief Experience Officer. Ingrid is focused on helping ME transform its customer experience – delivering on the expectations of our customers and delighting them in the process.

Prior to joining ME, Ingrid led large teams working as a Business Director at creative digital agencies in London and Sydney. Ingrid has worked with a range of companies across the financial services, fast-moving consumer goods (FMCG) and technology industries, helping to create and implement digital brand transformation.