Callum Tod

General Manager Digital Strategy / HESTA

Since 1987, HESTA has grown to become the largest super fund dedicated to this industry. Today HESTA has more than 800,000 members and $33 billion in assets.
Callum is responsible for ensuring HESTA’s digital strategy is aligned to its member and employer acquisitions and retention objectives.
He passionate about electronic media and online marketing with more than fifteen years’ experience strategizing, developing, managing and executing digital projects.
With extensive hands-on involvement and a keen eye on emerging trends and technologies, Callum has a down-to-earth approach and delivers practical recommendations on how digital channels can help businesses and brands achieve their strategic objectives.